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Marketing Executive |
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Job Description:
- Manage and update official social media platforms and websites
- Copywriting for social media, website, articles
- Brainstorm and propose new promotional strategies to boost brand image and awareness
- Prepare press releases for announcements
- Manage community outreach such as liaising with KOLs and community leaders
- Manage digital promotion such as Google Ads, Meta Ads, etc.
- Develop and adapt promotional plans to align with each product release
- Conduct data analysis from social media, surveys, and ad campaigns to optimize performance
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Job Requirements:
- Candidate must possess at least Diploma/Advanced/Higher/Graduate Diploma, Bachelor’s Degree/Post Graduate Diploma/Professional Degree in Marketing/Communications
- Has at least 1-2 years of relevant work experience
- Strong understanding of social media and digital marketing platforms
- Excellent communication skills in English, both written and oral
- Willingness to learn trading card games (TCG) to better promote the brand and products
- Strong problem-solving skills with the ability to think creatively and resolve challenges effectively
- Strong team player with excellent interpersonal and communication skills
- Self-motivated and proactive, with the ability to take initiative independently
- Able to prioritize tasks and manage time efficiently in a fast-paced environment
- Open to work on occasional weekends/public holidays for Company events
- Open to travel overseas for business trips when required
- Fresh graduates with relevant skills and experience are welcome to apply too
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Good to Have:
- Familiarity with games, anime, or internet culture is a strong advantage
- Proficiency in Japanese, both written and oral, in order to liaise with Japanese speaking associates
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Please send a copy of your latest resume, as well as past sample(s) of your work (e.g., social media posts or press releases) to: bi_hr_application_marketing@bushiroad.com.
Kindly be informed that only shortlisted candidates will be notified. |
Bushiroad International Pte. Ltd. (Singapore)
